Experienced voiceover artists work with a wide variety of clients. They simultaneously juggle multiple projects of various sizes and complexities. The voiceover artists you hire might start their day recording a commercial but end it by working on several chapters of an audiobook.
Companies that plan to hire a voiceover artist can make the process easy for everyone involved by setting reasonable deadlines. Clear communication can keep projects low-stress and drive high-quality results. Here are a few best practices to keep in mind.
Involve Artists at the Start of the Project
Internally, companies often have detailed project management tools that help them set deadlines and outline processes. Unfortunately, the voiceover artist doesn’t have access to this system. They have no idea a big project is approaching that the company expects them to work on.
A great way to ensure a voiceover artist can meet target deadlines is to prepare them for work as soon as a project is approved. If they know to set aside a few hours – or weeks – for a specific job, they can avoid taking on a lot of other big projects. Think of this as reserving their availability for the future.
Adjust the Deadline Based on the Scope of the Project
Some recordings take longer than others. A voiceover artist might be able to record a few commercials over the course of a morning because they are short and to the point. However, recording an eBook could take several days.
Brands that work with voiceover actors should consider how large a project is when setting a deadline. Qualified artists can help brands understand the number of hours a project should take and the timeline they need to get the work done.
Don’t Assume a Voiceover Artist Has an Empty Schedule
One of the biggest mistakes that clients make is to assume they are the artist’s top priority. They create tight 48-hour deadlines or assume the artist will work over the weekend.
The reality is that in-demand voiceover artists need to manage several projects at the same time. From eLearning recordings to phone greetings, there’s a lot they need to cover.
Start by setting an ideal deadline for a project and then ask the voiceover professional if that seems reasonable. Many artists will do their best to accommodate clients but might need to request more time if a deadline is too short.
Hire a Voiceover Artist You Can Trust
Many voiceover artists have worked with their clients for years. They understand the tone various companies want and can work around their deadlines to produce quality work. Start by hiring a voiceover artist who is reliable and delivers the content you need. From there, you can start a long-term professional relationship that is based on open communication and trust.
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